
Decision-Driven Software Solutions for AI and Data Science
Insightable: adjective [in-sahyt-uh-buhl]; describes the ability to provide or possess deep and clear understanding or knowledge, often in a way that enables new perspectives, innovative solutions, or better decisions.

Decision-driven
We start from your decisions and metrics before even thinking about building your solution.

Technology
We rely and modern software engineering, AI, and technology approaches to provide the best solutions.

Science-backed
Our approaches are based on top-tier research from computer science and management science.

AIToolbox.org
A generative AI solution that helps brands unlock their full creative potential.
Leverage AI to amplify the impact of your content, accelerate production processes, and elevate creative performance across teams. From ideation to execution, this solution enables marketers and creators to produce high-quality, on-brand content at scale — faster, smarter, and more consistently than ever before.

AITest.ch (Demo)
Run experiments and A/B tests in minutes with synthetic LLM participants.
Instantly gather insights without recruiting real respondents — saving you time, money, and effort. The demo highlights the core capabilities of our synthetic research platform.

AIRank.ch (Demo)
Track and optimize your brand’s presence in AI-generated content.
AIRank.ch is a Generative Engine Optimization (GEO) tool that measures how often — and how positively — your brand appears in responses from leading AI models. Monitor your visibility, share of voice, and sentiment trends over time to understand how generative AI perceives and represents your brand.
With intuitive dashboards and powerful analytics, AIRank.ch helps marketing and communications teams benchmark their brand against competitors, identify growth opportunities, and take the lead in the era of AI-driven search and discovery.

AIPersona.ch (Demo)
Create and understand lifelike digital personas with generative AI.
AIPersona.ch is a Virtual Person and Digital Twin platform that lets you design, customize, and interact with realistic AI personas for research, marketing, and training. Experience human-like conversations with data-driven virtual individuals to test ideas, explore audience reactions, and uncover deeper insights.
With intuitive tools and intelligent simulations, AIPersona.ch helps organizations prototype customer segments, enhance user understanding, and make smarter, evidence-based decisions in the age of AI.

AISurvey.ch (Demo)
Create and conduct surveyes in minutes with synthetic LLM participants.
Instantly gather insights without recruiting real respondents, saving you time, money, and effort. The demo highlights the core capabilities of our synthetic survcey and research platform.

AIBrand.ch (Demo)
Understand and visualize your brand’s position with generative AI.
AIbrand.ch is an intelligent Brand Positioning Map platform that helps organizations analyze, compare, and refine their market positioning using AI-powered insights. Discover how your brand is perceived, identify whitespace opportunities, and benchmark competitors through data-driven visualizations.
With automated analysis and intuitive mapping tools, AIbrand.ch enables marketers and strategists to make smarter, evidence-based branding decisions in a fraction of the time.
Team

Founder & Software Engineer
Reto

HR &
Admin
Doris

Software Engineer
André

Software Engineer
Anton

Accounting & Taxes
Oliver

Research Advisor
Navdeep

AI Engineer & Customer success
Gabriela

Research Advisor
Stefan